Providing a framework for understanding the relationship between media and society, Media/Society: Industries, Images, and Audiences helps readers develop skills for critically evaluating both conventional wisdom and their own assumptions about the social role of the media. Retaining its acclaimed sociological framework, the Third Edition covers new studies, includes up-to-date material about today’s rapidly changing media landscape, and significantly expands discussions of the “new media” world, including digitization, the Internet, the spread of mobile media devices, the role of user-generated content, the potential social impact of new media on society, and new media’s effect on traditional media outlets. Updated research, the latest industry data, and current examples from popular media illustrate enduring themes in the sociology of media.
"The New Media Theory Reader" brings together key readings on new media – what it is, where it came from, how it affects our lives, and how it is managed. Using work from media studies, cultural history and cultural studies, economics, law, and politics, the essays encourage readers to pay close attention to the ‘new’ in new media, as well as considering it as a historical phenomenon. The Reader features a general introduction as well as an editors’ introduction to each thematic section, and a useful summary of each reading.